Course Outline
Project
Topic of the week
- Foundations of Entrepreneurship
- October 13
- "In the News"
- Assigned reading: Chapter 1
- Roles & Traits of an Entrepreneur
- "A Dollar and a Dream"
- Assigned reading: Chapter 3
- Ethical Considerations
- October 20
- "My Entrepreneurial Profile"
- Assigned reading: Chapter 2
- Brainstorming Business Ideas
- October 27
- "A Dollar, a Dream and the Market"
- Assigned reading: Chapter 4
- Identifying Market Needs
- Assigned reading: Chapter 5
- Understanding Supply and Demand
- November 3
- "Who Owns The Business?"
- Assigned reading: Chapter 6
- Forms of Business Ownership
- November 10
- "Choosing a Home for Your Business"
- Assigned reading: Chapter 10
- Franchises
- November 17
- Assigned reading: Chapter 11
- Location and Layout Issues
- December 1
- "Launching a Business"
- Assigned reading: Chapter 9
- Start-up Capital
- December 8
- "Man & Machines"
- Assigned reading: Chapter 14
- Considerations Regarding the
Integration of Technology - December 15
- "Market Data"
- Assigned reading: Chapter 17
- Market Research
- January 5
- "Marketing a Business"
- Assigned reading: Chapter 7
- Marketing and Marketing Mix
- January 12
- "Who's in Charge of What"
- Assigned reading: Chapter 8
- Organizational Structure
- January 19
- "Owning & Owning"
- Assigned reading: Chapter 12
- Employing and Managing People
- January 26
- "Becoming the Boss"
- Assigned reading: Chapter 13
- Accounting & Financial Statements
- February 2
- "Money Doesn't Grow on Trees"
- Assigned reading: Chapter 15
- Cash Flow and Budgeting
- Assigned reading: Chapter 16
- The Business Plan
- Feb. 9, Feb. 16, Feb. 23, Mar 1, Mar 8
- Assigned reading: Chapter 18,19
- Business Plan Competition
- March 15
- Graduation